Unit 6: Social media and globalisation

The name of the media conglomerate I will be analysing is Disney. Disney is known for making some of the most famous films whether its animated fiction stories for kids like Snow White and Aladdin or intense action films for an older audience. In addition they create music, video games and web portals so they are involved in almost all media industries. This is produced by a subsidiary to Disney which is called Disney production who make the films and prepare them for distribution. Disney have many subsidiaries such as Disney plus who are a subscription based company that distributes the films that are made by other subsidiaries of Disney and Disney themselves. Disney plus is available worldwide as Disney is a global brand. This means it will reach all audiences so they can get more viewers fro their products which they spent a lot of money on. People in Japan, USA, UK and Spain can all access films like Aladdin in their countries through paying a a subscription fee to Disney plus and ...

Twitter is a microblogging account.  Globalisation is how products are made and distributed all over the world. Also, globalisation is where one culture sees another culture from across the world and they incorporate elements of the lifestyle in their own.  Wikinomics links to changes in media production because the public can effect the economics of media products. The consumer can now make money globally because of technology.

Globalisation is the production, distribution and consumption on a global scale. All marketing campaigns have and ideology such as the representation of race, gender or age. Many people say that media created globalisation as the distribution can have an effect on different cultures. This is because technology reaches everywhere so cultures will see what happens in other countries which may want to make them copy.  Wiki: It is an editable webpage and can be edited by the public. Economics: Study of the economy.  Wikinomics: How technology has changed the economics. Tapscott and Williams (2006) Web 2.0 (2005): Interactive web. Prosumer: A consumer who is setting themselves a platform to be a professional so they can start making money. 

LO1: Understand how online and social media products are used. LO2: Understand the impact of social media and globalisation on media audiences and producers. LO3: Understand how global industries use social media  LO4: Know how to plan and manage a social media campaign.